We teamed up with the Digital Marketing Institute who surveyed over 1,200 organsiations from across sport and physical activity. The results identified an overall lack of awareness, skill and capability to deliver effective digital marketing across all types of S&PA organisations. 63% had no clear plan to attract new audiences, and 37% had no Digital Marketing budget. The good news is you can use the Digital Marketing Hub to grow your organisation’s capabilities to deliver effective digital marketing and help your workforce grow in confidence as they put new skills into practice.
Use our Partner Toolkit to promote the Digital Marketing Hub across your organisation and network. Help make sure as many people as possible are benefitting from the guidance, support and resources available. Our results speak for themselves; 82% of active users having applied their learning and 77% have improved thier confidence and skills in digital marketing.
80% of users have learned something new